COLICONE

3RD YEAR GROUP PROJECT | 1 MONTH PROJECT

A sustainable, creative construction toy set for young children. Crafted from carefully selected materials, it ensures an explorative play and fun experience while aligning with the growing demand for Montessori-inspired play.

Collaborated with Amy Mungham.

Construction Toy Design | Sustainability

Design Brief

Design a construction toy for the preschool demographic with a focus on child development and market trends.

Personal challenge of making the toy from sustainable materials and gender neutral.

Through research we discovered children ages 2-4 undergo rapid growth:

Development of fine motor skills
Engaging in explorative play

Research: Market

Industry Solutions

Existing solutions to preschool toys include:

Simple interactive toys
Generous sized toys and parts to prevent chocking
Toys incorporate round edges and corners
Focusing on one material in the sustainable toys section

Opportunity:

There is a growing market for sustainable, gender neutral toys for this group age - Montessori play.

Initial Ideation

As a team of two we split to develop different sustainable and gender neutral concepts:

My role was to do the renderings for all concepts

Animal Construction Concept

IDES3305_Animal-Concept-Render_W2022.6.jpg

Creative Construction Concept

The creative construction set was chosen to be developed further as there was more play pattern variability

Feedback: Our main problem from the 1st concept was limited play patterns

Goal: Design a creative construction set which allow to engage in multiple paly patterns with the incorporation of multiple materials with different characteristics - leading to exploration play

My role was to do clay prototypes to test initial concept and further develop.

Concept Development